What’s better than ice cream? Free ice cream, served by one of London’s top chefs and accompanied by a few fun sensory exercises to kick your taste buds into high gear.
Yes, the Häagen-Dazs Master Ice Cream Academy kicked off its quick stint at Bloomsbury Square yesterday – and it’s still on and open to the public today, Wednesday 5 August from 11am to 6pm.
Hosted by “Masters of Real” Dan Doherty (Executive Chef at Duck & Waffle), Professor Barry Smith (founder of the Centre for the Study of the Senses), and Rose Thomas (TheLondoner.me), the ice cream academy brings a chance to challenge your perceptions about food and flavour, learn how to make super delicious treats for yourself, and eat ice cream. Yeah!
I dropped by Bloomsbury Square yesterday and had a great time. Already a fan of Dan’s doings at Duck & Waffle, I loved getting to sample his peach melba Champagne float. The event was my second encounter with Professor Smith and I was just as amazed and inspired as I was the first time. Rose’s blog, The Londoner, had been completely off my radar until the event. But to have teamed up with Dan, I reckon her site’s worth taking a look-see at. Maybe I’ll do that now while you make plans to get over to Bloomsbury Square, WC1A 2NS today between 11am and 6pm.
Find out more about the Häagen-Dazs Master Ice Cream Academy:
greatbritishchefs.com/campaigns/haagen-dazs-masters-of-real.
And for more about Häagen-Dazs’ firm stance on having #realornothing:
haagen-dazs.co.uk
haagendazsuk.tumblr.com
facebook.com/haagendazsuk
