Ice Cream Preview: Icecreamists Launch at Selfridges
Londonist, September 1, 2009 11:50 AM
Taking inspiration from Voltaire’s quote, “Ice cream is equisite. What a shame it isn’t illegal,” the so-called Icecreamists “subversive new ice cream brand” is to launch a “subterranean ice cream installation … offering an array of vice creams and guilty pleasures” in the lower ground floor Ultralounge of Selfridges. Subversive ice cream? Yeah, whatever. But …
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Ice Cream Preview: Icecreamists Launch at Selfridges