Up until last weekend, I would have filed Joe’s Southern Kitchen under that category of Central London restaurants that I’ve walked by innumerable times but never actually ventured inside. Heck, I can even remember when the place was called Navajo Joe’s. But when an offer came round to sample this Covent Garden stalwart’s new (and blatant “homage” to you-know-who’s limited offer you-know-what) MacRib sandwich, I reckoned it was time to give the place a go. I’m glad I did.
Joe’s MacRib features a pork rib patty, pulled pork rib, sweet BBQ sauce, pickles, and chopped onion in a soft white sub and is accompanied by a rather large (and pretty tasty) side of BBQ mac ‘n cheese. Priced at £10.95, it’s available now; plans are to keep it on the menu indefinitely. Judging from all the many MacRibs being served on the Friday night I was there, I’d say Joe et co would be wise carry on serving this massive sarnie.
Substantially meaty with full-on flavour with a touch of tang – I really enjoyed sinking my teeth into this baby – and can’t imagine any carnivore who wouldn’t.
As for everything else …
Deep South USA-style nosh such as popcorn shrimp was all sorts of comforting yum, collard greens met my American expat expectations,
However, for this Georgia boy the catfish was bland and very much a let down. I’ve gotta give the place some credit for even having it on the menu though. All was forgiven with a bite of Joe’s robust pecan pie anyway. Drinks were good … and strong. I liked my Smokey Joe (Jim Beam Devil’s Cut, Tobacco liquor and Barrel bitters, £8.50). I also liked the mostly Motown soundtrack for my evening out. It was a bit on the loud side (don’t go there for any sort of quiet catch up), but I reckon that’s to be expected at such a venue. Service was swift and friendly (and rather American-esque as well).
For down and dirty dining in a lively (and conveniently situated) setting, eat at Joe’s Southern Kitchen, located at 34 King Street, WC2E 8JD. Find out more at joessouthernkitchen.co.uk.
