Promising “maximum picture quality and minimum power consumption,” LG reckons its new OLED TV is a game changer.
I must admit I was impressed with the crisp definition and vivid spectrum of images on screen when I had a look-see at a recent “Window to the World” dinner at Bompas & Parr’s soon to wrap up British Museum of Food (which apparently was the only actual meal ever served during the museum’s run).
A range of extravagant (and extremely delicious) courses from around the world (Korea, Brazil …) were served as iconic panoramas from each course’s OLED TVs were displayed to further evoke the spirit of the dish and to embark upon what Sam Bompas of Bompas & Parr referred to as a homage to the theatregraph entertainment of the early 20th century (I found some links to more info about theatregraph, but they’re in Czech). The meal was a novel way to experience the OLED in action.
Whereas conventional LCD displays work by using an LED backlight to shine through coloured crystals, LG OLED does away with the backlight entirely. Instead, each pixel individually lights itself for a richer image and more deeply satisfying viewer experience. As the pixels can light themselves individually, on-screen blacks can be “truly” black by switching off the pixels. And because colours look best against pure black backgrounds, there’s a wider range of more accurate colours and images are more vibrant than on conventional television sets.
For more about LG OLED TVs, go to lg.com/uk/lgoled/everything.html.
The British Museum of Food is located at 1 Cathedral Street, SE1 9DE. Find out more at bompasandparr.com/projects/view/british-museum-of-food.
