Tag Archives: qsr

KFC Me: Clucking Off

I hope you’ve enjoyed reading my short series of posts about my “behind the scenes” visit to KFC HQ. Through KFC Me, I tried to add some nuance to the discussion about what it means to eat fast food and to get past the urban myths and corporate hype to tell the truth about what this global fast food peddler is and does. I don’t think the visit really changed my attitude toward the brand or that I will now begin patronising the restaurants on any sort of regular basis. But it is slightly more positive than it was before. Also, I am more aware of how KFC goes about its business and how those charged with expressing the KFC message perceive its image. There’s value in that, and I appreciate the folks at KFC for opening their doors (and kitchens) to me. Continue reading

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KFC Me: Fry Time

From the headquarters in Woking, we headed out to an actual KFC outlet near Heathrow where I tried my hand at cooking a few products and having a taste of some as well. Continue reading

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KFC Me: Finger Lickin’ What?

For me, the takeaway was this: the chicken you eat at KFC is to the same standard or above that which you get from a typical high street supermarket and probably a lot better than anything from one of the myriad copycat skanky chicken joints spread across the UK. Continue reading

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KFC Me: The Good, the Bad, and the BBC

So it wasn’t just me invited to Woking. A couple of other bloggers – Heidi of Heidi Roberts Kitchen Talk came along as did Jan of A Glug of Oil. There was also a film crew with us – a couple of dudes working on a three-part “fly on the wall” documentary about KFC that’s due to air later this year on BBC One. Continue reading

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KFC Me: Something to Cluck About?

… When an invitation recently came my way for a “behind the scenes” visit to KFC HQ in suburban London, I must admit my own secret recipe of childhood memories and cravings, blended with cynical adult ambivalence amounted to a heaping dish of intrigue and a quick RSVP to take up KFC’s PR wing on the offer. Soon enough I was on my way to Woking to visit the UK offices of Yum International (corporate group that owns KFC, Pizza Hut and Taco Bell) for a talk and a tour and even the chance to have a go at frying up some chicken in an actual shop. Continue reading

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