From Thursday the 19th to Saturday the 21st of December (yep, this week!), BT will give folks a chance to share their personal Christmas messages to millions of people across London via giant screens at the top of the BT Tower. To get your message displayed, all you have to do is tweet it to @bt_uk with the hashtag #TweetsOnTheTower on the day you want the message to be shown.
Ideally, your tweet should be around 70 to 100 characters long.
The best of all the tweets (in terms of content, humour, charm and relevance) will be selected by BT elves, and these chosen messages will go live at 4pm until 10pm all three days.
Five or six tweets will be displayed every hour, with each Tweet having around ten minutes of “air time” and up to 120 tweets being shown over the three day period.
If your tweet gets picked, you’ll be sent a return tweet featuring an edited Vine video of your message on the tower.
What do you think? I reckons it’s a pretty nifty way to spread a bit of Christmas cheer, right? I’ll probably give it a try – if I can just come up with something that’s both clever and Christmassy. Any ideas?
