Love Jamon Iberico or wonder why so many people make such a big deal about Spanish ham? If you’re out shopping at Westfield London or Liverpool ONE in the coming days keep an eye out for a “Ham Truck” offering free samples of Iberian Ham as well as carving demonstrations and more as part of a 25,000 Ham Passion Tour of Europe.
The Ham Truck is cruising across Europe to introduce folks to Iberian Ham and raise awareness about its “high-quality production in areas such as food safety, traceability, animal welfare, values of the product linked to the breed, feeding and management of the Iberian pig, a model of sustainable production, of balance between respect for the environment and the sustainable exploration of natural resources.” Continue reading














































